Businessry builds diagnostics, systems, playbooks and tools for owners of established businesses: practical analysis to help you see your profit, your customers and your decisions more clearly.
Built by Ihsan Beezer, an entrepreneur for more than 30 years and a doctoral candidate in strategy and entrepreneurship.
Profit over revenue. Revenue is a vanity number until you know what is left after the work.
Useful growth. Growth is not the same as improvement.
Better customers. Most businesses do not need more customers. They need better ones.
Owner independence. If everything routes through you, you own a job, not a business.
Less complexity. Complexity is a cost. Someone is paying for it. Usually you.
Self-examination. You do not need to be broken to deserve a closer look.
Serious tools, free. Start with the Checkup; the challenge and the book arrive at launch.
50 questions across 10 areas of your business. About 15 minutes. See where you are strong, where you leak, and what to fix first.
A guided examination of your profit, not your revenue. Your own numbers, and the questions most owners never ask.
A short book for owners of established businesses. Title announced at launch.
Twelve paid titles in four families, each built to change one expensive decision: what to charge, who to keep, whether to grow, what to hand over. In production now; opening soon.
Answer a hard question with your own numbers.
Install a better way of running something.
Do one specific, valuable thing.
Worksheets, scorecards and calculators that earn their keep.
Not an entrepreneur who retired into commentary, and not a scholar who only studies other people’s businesses.
Ihsan has been an entrepreneur for more than 30 years. He founded and ran a digital marketing and strategy consulting firm for a decade as its CEO, after earlier years in investment banking in New York. He is also an active scholar: a doctoral candidate in strategy and entrepreneurship at Rutgers Business School, reading new management and entrepreneurship research daily. Businessry is where those two lives meet.
Get the launch announcement and occasional notes on new Businessry tools and resources.